The Green Dream

Ethical Influencer: How Australian Ethical drives change towards a Net Zero Future, with Persephone Fraser

An Ethical Investment Week 2024 interview: 'What type of ethical investor are you?'

It’s been 3 years since we had a chat to Australian Ethical about their ethics, and they have grown substantially since then. Today we’re excited to interview Persephone Fraser, who is the (Acting) Ethical Stewardship Lead at Australian Ethical. In addition to the Stewardship role, she performs ethics research to define AE’s sustainable investment universe. She is responsible for assessing investments against the Australian Ethical Charter, evaluating the impacts of industries and investments on people, animals and the planet. 
 
 She is also responsible for policy advocacy and strategic engagement work streams and communications, with her focus areas being climate change, including high emitting and hard to abate sectors like built environment, and transition facilitating activities like transition minerals and hydrogen. Before joining Australian Ethical in 2020, Persephone worked in research across the Climate Justice Initiative, Common Capital, Reconciliation Australia, and the Greens.

 I’ll clarify an acronym mentioned: M&A –stands for ‘Mergers and Acquisitions’, which describes the consolidation of multiple companies and their assets through a range of financial transactions – for example, via a takeover or sale of a business.

We hope you enjoy this discussion with Persephone Fraser of Australian Ethical. 

We wish to acknowledge the traditional custodians of the land we recorded on, the Wardandi Noongar people. We pay our respects to them and their culture; and to elders past, present and emerging. 

You can check out Australian Ethical at australianethical.com.au, and detailed infomration about their ethical charter and criteria here. For more information about James Baird, JustInvest Financial Planning and Ethical Investment Advisers see: justinvest and ethicalinvestment.